Name: Reality Check of Long Island
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Point of Sale

We know that the tobacco industry spends an obscene amount of money on tobacco marketing, but did you know that:

Every day, the tobacco industry spends over half a million dollars in New York State to market its products.
They spend over 90% of it on marketing in your local gas stations, convenience stores, grocery stores and pharmacies? Bright colors behind the counter. Large signs with special pricing. Rows and rows of cigarettes.
The more tobacco retailers there are near schools, the more likely youth are to smoke.
Stores popular among adolescents contain almost 3X more tobacco marketing materials compared to other stores in the same community.
AND
The average age of a new smoker is 13 years old.

Smoke-Free Media

Big Tobacco has known the power of the media for decades and has a long history with the entertainment industry. The tobacco industry uses tobacco imagery and brand identification on screen to both normalize and glamorize tobacco use. Teens consume more media than ever, watching an average of almost 11 hours of media in any given day. The media youth consume is often completely unregulated, giving the tobacco industry direct access to teens’ daily lives.

Tobacco Free Outdoors

Parks, playgrounds, beaches and other recreational areas should be places that people can go to enjoy the outdoors, breathe fresh air and exercise. When kids see people using tobacco products at their local parks and playgrounds it normalizes the use of tobacco. They should not have to be exposed to this subtle tobacco marketing or the secondhand smoke that accompanies it. Another public health concern is tobacco litter which is hazardous to children and wildlife.

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Point of Sale

Smoke-Free Media

Tobacco Free Outdoors

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